How do I set up Facebook ads that click to my Heyo WhatsApp (CTWA)?

How do I set up Facebook ads that click to my Heyo WhatsApp (CTWA)?

⚡Quick answer -

In Facebook Ads Manager create a Messages campaign, choose Click to Message → WhatsApp, select your Heyo number, design the ad, and publish. New chats arrive in your Heyo inbox once the ad is approved.




1. Prerequisites 

• Facebook Business account + Page

• Verified Heyo WhatsApp API number linked to FBM




2. Create campaign 

Ads Manager → + Create → Objective Messages → Continue.




3. Configure ad set 

Select Click to Message → App WhatsApp → choose Heyo number → set Audience, Placements, Budget, Schedule




4. Design creative 

Add image/video, primary text, and CTA like “Message us on WhatsApp.” Optionally craft a welcome message in the Message Template field.




5. Publish & monitor 

Review → Publish. After Meta approval, ad clicks create new chats in Heyo WhatsApp inbox.




6. Support 

If your number is not visible, revisit FBM linking or contact in-app chat / live demo (Mon–Fri 2 PM IST).