In business terms, campaigns are usually referred as marketing campaigns. There are several types of marketing campaigns, for example, you have email marketing campaigns, where you send personalized emails to a number of selected e-mail addresses. Or, SMS marketing campaigns, in which you send SMSes to a bulk of phone numbers, stating the offers to the target audience.
MyOperator marketing campaigns facilitate Bulk SMS marketing and Facebook Remarketing, wherein you can create your own customer database and reconnect them either through SMS or on Facebook. You can also create new campaigns for several mobile marketing campaigns.